• Christelle Taillens

[EVENT] Swiss National Day

Updated: Jul 4, 2018

Role: Marketing Manager | Coordinator | Sponsorship Liaison | Advertising | Social Media

Video Production Company: acreativealt (video)

Objectives

  • Event management and coordination of the traditional Swiss National Day.

  • Attracting more than 500 guests yearly.

  • Bringing the Swiss traditions to the Swiss Club and opening its door to the public.

  • Increasing sales through entertainment, lucky draws and activities for the children, while parents enjoy the traditional Swiss dishes including the famous Raclette cheese.

  • Invitations to VIPs such as Ambassadors, Singaporean Ministers and singers.

  • Increase Membership pool through campaign promotion exclusive to the Swiss National Day.

Concept

  • Swiss National Day celebration with members and the public.

  • Yearly event with traditional lampion procession.

  • Social Event with VIPs and traditional Raclette cheese stands.

  • Close collaboration with the Swiss Embassy of Singapore.

Result

+10% sales | +15% guest | +10% new members

25 views
GOT ANY QUESTIONS? ASK THEM.

Christelle Taillens

Digital & Media Specialist

 

Email:

chris.taillens@gmail.com

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© 2018 By Christelle Taillens | Last Update: Apr 2020

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