[COLLATERALS] Membership Kit 2017
Updated: Dec 19, 2017
Role: Marketing Manager | Coordinator | Design Director
Graphic Design Company: The Folk Studio
Give the national identity back to the Swiss Club.
Red Colour matching and standardisation across all collaterals to match the colour of the Swiss flag.
Implementation of an iconic symbol to give some "swissness" as well as make the white colour less sterile. Thus, the Edelweiss motif taken from the Swiss Club house building.
Self-designed brochures and factual sheets to support the membership team with collaterals to give to potential members.
Modernisation of the business cards for the Committee Members and the Swiss Club employees.
+5% satisfaction | +6% sales